Mint Rewards
Transforming Recycling Behavior in Pakistan
Overview
Mint Rewards is making sustainability rewarding—literally. This tech-powered platform tackles Pakistan’s plastic crisis by incentivizing recycling through a seamless digital rewards system. Users recycle plastic waste and earn real-world perks, building a cleaner planet while unlocking exclusive deals.
What They Offer:
- Recycle & Earn: Users drop off plastic bottles and bags at smart bins or collection stations and get instant rewards like discounts, vouchers, and loyalty points.
- Smart Recycling Infrastructure: From automated collection machines to app-driven tracking, Mint Rewards simplifies and scales up everyday recycling.
- Transparency & Impact: The platform features a personal impact tracker, showing users how much waste they’ve diverted—and how it’s helping the environment.
Why It’s Green:
Mint Rewards turns plastic waste into a resource, gamifying sustainability and making eco-conscious habits part of daily life in urban Pakistan.
https://www.linkedin.com/company/mintrewards/?originalSubdomain=pk
Impact
To date, Mint Rewards has recycled over 10 tons of waste and forged partnerships with more than 10 B2B partners. The initiative has earned recognition through collaborations with Pakistan’s Ministry of Climate Change, educational institutions, and local brands, working collectively to increase recycling rates by 30%.
Future Goals
Mint Rewards plans to expand its reach by scaling its technological infrastructure. This includes AI-powered waste bins, reverse vending machines, and an expanded B2B network. By making recycling mainstream, Mint Rewards envisions a future where responsible waste management is the norm, fostering sustainable infrastructure and environmental preservation across Pakistan.
